June 02, 2015
William Davies is the author of The Happiness Industry and The Limits of Neoliberalism. His writing has appeared in BBC Online, The Daily Beast, New Left Review, Financial Times, and Open Democracy. His website potlatch.typepad.com was featured in the New York Times. He is a Senior Lecturer at Goldsmiths, University of London.
Greg Lindsay is a journalist, urbanist, and speaker. He is a contributing writer for Fast Company, author of the forthcoming book Engineering Serendipity, and co-author of Aerotropolis: The Way We’ll Live Next. He is a senior fellow of the World Policy Institute — where he is director of the Emergent Cities Project — a visiting scholar at New York University’s Rudin Center for Transportation Policy & Management, and a research affiliate of the New England Complex Systems Institute (NECSI).
Melissa Aronczyk is the author of Branding the Nation: The Global Business of National Identity and the co-editor of Blowing Up the Brand: Critical Perspectives on Promotional Culture. She is an assistant professor in the Department of Journalism and Media Studies at Rutgers University.
172 Allen Street
New York, NY 10002 United States
Corporations and governments have co-opted the idea of the ‘social’ for their own ends. Is there anything we can do about it? Writer and sociologist William Davies, author of The Happiness Industry: How the Government and Big Business Sold Us Wellbeing outlines his response for the Guardian
Illustration by Pete Gamlen