
Recently launched by the self-styled "sporting outfitters of intellectual distinction" aka Philosophy Football, comes their Adorno football t- shirt. Here was a philosopher who knew all about the necessity to endure defeat in order to truly enjoy the moment of victory.
Philosophy Football have five of the t-shirts to be won in the December competition and one lucky winner will also receive a set of Verso titles by iconic names from, and inspired by, the Frankfurt School.
A: Aristotle
Q.2 In what text was the term "culture industry" first coined?
A: The Dialectic of Enlightenment.
The winners will be the first three people to answer both questions correctly. Those in North America, email verso@versobooks.com. For the rest of the world, including the UK, email enquiries@verso.co.uk. Please put ADORNO COMPETITION in the subject line or your entry may not be counted. The winners will be announced on Tuesday 11th September.
Please do not post the answers in the Comments or Facebook, Twitter or anywhere else—entries accepted by email only. Any comments posting the answers will be deleted.
Good luck!
In a recent contribution to the Notre Dame Philosophical Review, Martin Jay reflected on Towards a New Manifesto, the lengthy exchange between Theodor Adorno and Max Horkheimer, which Verso published last fall. The dialogue, which went on for several days in the mid 1950s and was initially transcribed by Adorno's wife Gretel, today stands as a fascinating document that touches on a wide range of issues central to Adorno and Horkheimer and to the broader trajectory of critical theory. As Jay notes in his review, the publication of this exchange offers rare insight into the thought processes of these two leading members of the Frankfurt School, veering from the highly abstract to the urgently concrete, and registering the live intellectual development of some of the ideas whose later evolution ended up being so decisive for the course of critical social, political and philosophical thought in the second half of the 20th century.
Towards a New Manifesto. A philosophical jam session between the two Frankfurt School legends Theodor Adorno and Max Horkheimer, the book is a record of their free-flowing exchange of ideas in the spring of 1956, recorded with a view to the production of a contemporary version of The Communist Manifesto.
In the book, Adorno notes that "we live in the society we criticize." Furthermore, in the twenty-first century, we also tweet in the society we criticize.
Thus to launch the book, we are pleased to announce a brand-new twitter competition challenging you to tweet a #manifesto for a communism for the twenty-first century.
The five most creative participants will win a set of books:
Towards a New Manifesto, the titles of The Communist Hypothesis set, as well as The Communist Manifesto and the Scum Manifesto.
The rules:
No external links are allowed: you must be able to sum up your digital call for revolution in no more than 140 characters.
The competition closes on Friday 4 November at 3pm GMT; tweets after this time will not be considered.
The competition is open to #manifestos from all over the world.
Please do not respond via Facebook or email, and include the hashtag #manifesto. Tweeting @VersoBooks would also be helpful!
We are looking forward to reading your #manifestos—bearing in mind that, to paraphrase Adorno, a twitter account is of more use to thought than a battalion of assistants.