The Frontman

The Frontman:Bono (In the Name of Power)

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Scathing and hilarious takedown of a frontman for the rich and powerful

Celebrity philanthropy comes in many guises, but no single figure better encapsulates its delusions, pretensions and wrongheadedness than U2’s iconic frontman, Bono—a fact neither sunglasses nor leather pants can hide. More than a mere philanthropist—indeed, he lags behind many of his peers when it comes to parting with his own money—Bono is better described as an advocate, one who has become an unwitting symbol of a complacent wealthy Western elite.

The Frontman reveals how Bono moved his investments to Amsterdam to evade Irish taxes; his paternalistic and often bullying advocacy of neoliberal solutions in Africa; his multinational business interests; and his hobnobbing with Paul Wolfowitz and shock-doctrine economist Jeffrey Sachs. Carefully dissecting the rhetoric and actions of Bono the political operator, The Frontman shows him to be an ambassador for imperial exploitation, a man who has turned his attention to a world of savage injustice, inequality and exploitation—and helped make it worse.

Reviews

  • I genuinely see myself as a traveling salesman. I think that’s what I do. I sell songs door-to-door on tour. I sell ideas like debt relief, and like all salesmen, I'm a bit of an opportunist and I see Africa as great opportunity.

    Bono